Abeille Allegra

Who is the woman behind this brand?

A life-loving woman with an extremely passionate youthful spirit and dreaming enthusiasm.
That constantly balancing her self between creativity and rationalism.

Why L’Abeille Allegra?

L'Abeille Allegra was born to embrace a desire of a woman, who wants to be admired not only for her beauty, her intelligence or her charisma but also and above all for her elegance.
Born under the symbol of the Queen Bee,
a symbol handed down and used by emperors, noble houses, synonymous with prosperity and royalty.
The Bee, in French “L’Abeille”, it also has an intrinsic value, as my dad used to describe me like his queen bee, and Allegra it is my daughter name.

 

What are the values that inspires the brand?

Tradition, family, love…
My unusual passion for exotic leather was passed on to me by my muse, my grandmother, who fascinated me with her impeccable elegance and irrepressible manners.
I would define her as an avant-garde woman capable of mixing styles and colours.

She always reminded me that a lady recognises herself in the small details, in her scent, in her lipstick and her accessories.
that are, of course exclusively in reptiles. which is why I give life to my personal interpretation of elegance. using exotic leathers that are reminiscent of timeless luxury.

 

What is the philosophy behind the brand?

Uniqueness, Self-expression is the key to Abeille Allegra philosophy.
Every woman dreams of being irresistibly unique, remembered for her authenticity.
L’AbeilleAllegra satisfies this demand and goes beyond the usual stereotypes, giving life to a truly unique accessory, that creates admiration.

What is the message you want to deliver with your brand and your creations?

I would love to pass the message to every woman, that each of us are capable to succeed, each of us is unique and irreplaceable, that we are able to embrace differences, and achieve our goals no matter how hard it will is….we are unique and rare diamonds!
L’AbeilleAllegra has given life to a unique bag of its kind, fashioned out of highly precious crocodile skin and adorned with detachable jewels, which can be used as a brooch or pendant.
Made entirely by hand by the the best Italian artisans and goldsmiths. Every jewel is born out the requirement and desire
of the woman who wears it, therefore completely made to measure, in a way that every bag reflects the allure of the woman carrying it.

How do you define luxury?

I cannot define luxury, in my opinion is a state of mind it’s very subjective, like art!

What are your targets?

To be able to create bag collections that are bestsellers and women can feel empowered by wearing it.